Tag Archives: language


Sic! The illiterati are out in force

Waterstones has outraged the grammar police by dropping the apostrophe from its logo. The Twittersphere is ablaze with the defence of a punctuation mark that Boots, Morrisons, and Debenhams seem…

Effecting change

Affect or effect

If you search for the words affect and effect on the web, you’ll find, generally speaking, that the advice to help you differentiate between the two words is to remember that…


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